Tenacious Plate

Insights are cool. They let us know what’s coming, how to plan for it and how to stay ahead of the trends. That’s why Tenacious Plate is crafted to be THE intersection of the most meaningful food and marketing insights out there. We take a lot of time digging in and dishing out the latest and greatest info and trends to help you persevere and push your business forward. Check out our hottest takes below. 

Trends  Marketing & Communications  Social Media  Events  PR  Retail

What’s Next in Food & Beverage: The Top Trends You’ll Taste Everywhere

Food and beverage trends are more than just Instagram fodder or fleeting fads—they're strategic marketing tools that hint at deeper cultural shifts. While true insights often come from firsthand experiences, these curated 2025 foodservice trends are already reshaping dining and retail. Chef Christopher Tanner, the Executive Director at the American Culinary Federation, laid out the trends taking over the food and beverage industry in 2025 at The National Restaurant Association Show.

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Marketing  Consumer  Retail

Free Samples, Priceless Possibilities: How Sampling Has Evolved for Food and Beverage Brands

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Marketing & Communications  Technology

A Stream Come True: Streaming Services Maximize Menu of Ad Options

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Culture  Marketing

A Feast of Possibilities: What B2B Influencer Marketing Brings to the Table

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Showstoppers: Maximizing Impact at Marketing Events in an Ever-Evolving Landscape

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Marketing & Communications  Marketing

Your Recipe for RFP Success: Finding the Right Marketing Partner for Your Business

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Marketing & Communications  Social Media  Technology

Table Reset: How YouTube Is Revolutionizing Food and Beverage Marketing

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Consumer  Technology  Retail

Next Course: How Evolving Data Management Strategies Feed Business

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Trends  Technology

Smart Moves: How to Feed Your Business By Optimizing for AI-Powered Search

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Culture  Social Media  Marketing  Technology

Seeing Is Achieving: How Visual Storytelling Powers Gen Z Sales

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The Front Burner is a bi-monthly newsletter addressing the latest in food and beverage trends. This in-depth resource helps you stay current in this fast-evolving industry.

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