--- title: Tenacious Plate | PR description: PR | Tenacious Plate is a monthly newsletter addressing the latest in food and beverage trends. This in-depth resource helps you stay you stay current in this fast-evolving industry. --- [![](https://www.thefoodgroup.com/wp-content/uploads/2020/01/thefoodgroup.svg)](https://www.thefoodgroup.com) - [Who We Are](https://www.thefoodgroup.com/who-we-are/) - [What We Do](https://www.thefoodgroup.com/what-we-do/) - [Our Insights](https://www.thefoodgroup.com/our-insights/) - [Our Work](https://www.thefoodgroup.com/our-work/) - [Contact Us](https://www.thefoodgroup.com/contact-us/) # [Tenacious Plate](https://tenaciousplate.thefoodgroup.com/) Insights are cool. They let us know what’s coming, how to plan for it and how to stay ahead of the trends. That’s why Tenacious Plate is crafted to be THE intersection of the most meaningful food and marketing insights out there. We take a lot of time digging in and dishing out the latest and greatest info and trends to help you persevere and push your business forward. Check out our hottest takes below.  [Marketing & Communications](https://tenaciousplate.thefoodgroup.com/tag/marketing-communications)  [Social Media](https://tenaciousplate.thefoodgroup.com/tag/social-media)  [Events](https://tenaciousplate.thefoodgroup.com/tag/events)  [PR](https://tenaciousplate.thefoodgroup.com/tag/pr)  [Technology](https://tenaciousplate.thefoodgroup.com/tag/technology) ## [Main Event: How Technology Is Taking Center Stage in Event Marketing](https://tenaciousplate.thefoodgroup.com/main-event-how-technology-is-taking-center-stage-in-event-marketing) [Read More](https://tenaciousplate.thefoodgroup.com/main-event-how-technology-is-taking-center-stage-in-event-marketing) [Trends](https://tenaciousplate.thefoodgroup.com/tag/trends)  [Marketing & Communications](https://tenaciousplate.thefoodgroup.com/tag/marketing-communications)  [Social Media](https://tenaciousplate.thefoodgroup.com/tag/social-media)  [Events](https://tenaciousplate.thefoodgroup.com/tag/events)  [PR](https://tenaciousplate.thefoodgroup.com/tag/pr)  [Retail](https://tenaciousplate.thefoodgroup.com/tag/retail) ## [What’s Next in Food & Beverage: The Top Trends You’ll Taste Everywhere](https://tenaciousplate.thefoodgroup.com/whats-next-in-food-beverage-the-top-trends-youll-taste-everywhere) [Read More](https://tenaciousplate.thefoodgroup.com/whats-next-in-food-beverage-the-top-trends-youll-taste-everywhere) [Marketing & Communications](https://tenaciousplate.thefoodgroup.com/tag/marketing-communications)  [Social Media](https://tenaciousplate.thefoodgroup.com/tag/social-media)  [Marketing](https://tenaciousplate.thefoodgroup.com/tag/marketing)  [PR](https://tenaciousplate.thefoodgroup.com/tag/pr)  [Consumer](https://tenaciousplate.thefoodgroup.com/tag/consumer) ## [Grin and Share It: How Humor Brings More People to the Table](https://tenaciousplate.thefoodgroup.com/grin-and-share-it-how-humor-brings-more-people-to-the-table) [Read More](https://tenaciousplate.thefoodgroup.com/grin-and-share-it-how-humor-brings-more-people-to-the-table) [Marketing & Communications](https://tenaciousplate.thefoodgroup.com/tag/marketing-communications)  [Marketing](https://tenaciousplate.thefoodgroup.com/tag/marketing)  [Events](https://tenaciousplate.thefoodgroup.com/tag/events)  [PR](https://tenaciousplate.thefoodgroup.com/tag/pr) ## [Going Places: How Food Truck Activations Can Drive Sales a Long Way](https://tenaciousplate.thefoodgroup.com/going-places-how-food-truck-activations-can-drive-sales-a-long-way) [Read More](https://tenaciousplate.thefoodgroup.com/going-places-how-food-truck-activations-can-drive-sales-a-long-way) [Culture](https://tenaciousplate.thefoodgroup.com/tag/culture)  [Marketing & Communications](https://tenaciousplate.thefoodgroup.com/tag/marketing-communications)  [Social Media](https://tenaciousplate.thefoodgroup.com/tag/social-media)  [PR](https://tenaciousplate.thefoodgroup.com/tag/pr) ## [A Feast of Fools: Best April Fools’ Day Pranks by Food Brands](https://tenaciousplate.thefoodgroup.com/best-april-fools-day-pranks-by-food-brands) [Read More](https://tenaciousplate.thefoodgroup.com/best-april-fools-day-pranks-by-food-brands) [Marketing & Communications](https://tenaciousplate.thefoodgroup.com/tag/marketing-communications)  [Social Media](https://tenaciousplate.thefoodgroup.com/tag/social-media)  [PR](https://tenaciousplate.thefoodgroup.com/tag/pr) ## [Food Flights of Fancy: Unusual Launches Drive Brand Diversification](https://tenaciousplate.thefoodgroup.com/unusual-food-brand-diversification) [Read More](https://tenaciousplate.thefoodgroup.com/unusual-food-brand-diversification) [Trends](https://tenaciousplate.thefoodgroup.com/tag/trends)  [Marketing & Communications](https://tenaciousplate.thefoodgroup.com/tag/marketing-communications)  [Social Media](https://tenaciousplate.thefoodgroup.com/tag/social-media)  [Marketing](https://tenaciousplate.thefoodgroup.com/tag/marketing)  [PR](https://tenaciousplate.thefoodgroup.com/tag/pr) ## [Foodservice Marketing: 3 Best Practices](https://tenaciousplate.thefoodgroup.com/foodservice-marketing-communications-best-practices-for-2023) [Read More](https://tenaciousplate.thefoodgroup.com/foodservice-marketing-communications-best-practices-for-2023) [Marketing & Communications](https://tenaciousplate.thefoodgroup.com/tag/marketing-communications)  [Social Media](https://tenaciousplate.thefoodgroup.com/tag/social-media)  [Marketing](https://tenaciousplate.thefoodgroup.com/tag/marketing)  [PR](https://tenaciousplate.thefoodgroup.com/tag/pr) ## [Earned Media to Boost Awareness: How Food Brands Can Break Through the Clutter and Create Conversation with Editors](https://tenaciousplate.thefoodgroup.com/tips-for-earned-media-pr-coverage) [Read More](https://tenaciousplate.thefoodgroup.com/tips-for-earned-media-pr-coverage) ### subscribe The Front Burner is a bi-monthly newsletter addressing the latest in food and beverage trends. 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